Initiatives
What each team is shipping, tracked by indicators rather than dates. An initiative is done when every indicator reaches its target and holds steady — no calendar commitments. Click Read full memo on any card for the operator-level scope.
Live - fetched 2026-07-13 09:19 UTC-generated 2026-07-13 09:19 UTC
Total
1
In flight
0
Complete
1
Retired
0
In flight
active initiatives; readiness read off the indicator dashboard, not a date_No growth initiatives in this state._
Complete
every indicator at target for a stable observation windowGrowth initiative scope under the no-rocks no-dates shift
CompleteDone
Lead intake postgres coverage100% on both write paths (website form + Meta lead-ads webhook); Airtable write path retired from production code→100% on both write paths, stable observation window
Share of lead_intake writes on Postgres versus Airtable across the website /api/lead-intakes path and the Meta lead-ads webhook path; initiative completion on this axis when the Airtable write side is dropped from the production code path
Intake captured v2 coverage5 of 5 recent intake.captured events at v2 with visitor_id (100.0%, last 7d)→100% with visitor_id populated, stable observation windowstable 58drefreshed 58d ago
Share of intake.captured events emitted at schema_version 2 with visitor_id populated; v1 retires when this stays at 100% and Platform's growth.touchpoint dbt model has v2 traffic to scaffold against